Virginia Tourism would love to use your images 和/or b-roll clips in our 市场营销 efforts! Not only does it help us to diversify our content, 但是把你的位置, 吸引力, 或者在潜在的旅行者面前谈生意. Below, we describe how to share assets with VTC 和 answer some frequently asked questions.
在我们开始之前
这里有一个百老汇会员注册版权的快速复习. Underst和ing how it works is paramount to legally utilizing images in your 市场营销 和 safely sharing with VTC.
版权 is the exclusive legal right given to a creator to print, publish, record, or film materials. The copyright owner may also authorize this permission to others in the form of a written agreement. 这就是 授权照片和视频 和 拍摄照片 进来.
侵犯版权 occurs when someone uses works protected by copyright law without permission for usage from the copyright owner or legally appointed assignees (someone to whom property has been transferred).
如何与职训局分享影像:
第一步: Images 和/or b-roll need to be released to VTC before we are able to use them in our 市场营销. 这可能以两种方式之一发生:
- The photographer (copyright owner) can complete our 照片 & 视频发布表格, including a description of the images being shared, 他们的位置(年代), 还有合适的照片.
- If you have licensed images 和/or video from a photographer, 你不能代表他/她在表格上签字. While you may have the legal right to publish those assets, that right does not extend to other entities (unless otherwise expressed).
- If you are sharing images from more than one photographer, 每位摄影师都需要填写这张表格.
- If you have a licensing contract with a photographer that explicitly gives you the ability to transfer usage rights to other entities, 像百老汇会员, 你可以在 照片 & 视频发布表格.
- We would also need you to share this contract with us.
- If you don’t already include language giving you the ability to transfer usage rights to partners, 我们强烈建议这样做. 这是一个很好的方法 最大化你的营销资金, 和 is a practice we have been implementing for years. If you would like to see the language we use, check out our 许可条款 & 条件 文档,特别注意第3节.
第二步: If an image includes a person with an identifiable face, a signed model release must also be submitted to VTC. 注意事项:
- Typically, this form is signed on the day of a photo shoot, however it can be retroactively signed.
- Models under the age of 18 must have a parent or legal guardian sign on their behalf.
- 这是 百老汇会员属下 模型发布表格.
第三步: Collect images 和/or b-roll to share with VTC. 质量要求:
- Images should be as high a resolution as possible 和 be JPG or TIFF format. Refrain from sharing images sized for web use unless you have nothing else.
- Video clips should be at least 1920 x 1080 (16:9) or larger (4K).
第四步: Upload your images 和/or b-roll along with the appropriate model releases to Sarah Anne Atkins 在这里.
- Please include a message with your assets detailing who you are, the appropriate locations 和 subject matter for the assets, 谁拍的照片或视频, 和 if we should be expecting a signed photographer release form.
常见问题解答:
W在这里 could the shared images 和 b-roll clips be used?
- Images 和/or b-roll could find potential use on our 网站,在我们的 博客, in our annual 弗吉尼亚旅游指南, in print, 和 online. We also share images with the media when they are writing stories to help promote travel to 和 within the state.
你会称赞摄影师吗?
- 只要有可能,我们都会提供照片, 然而,有时我们不能这样做 (like when an image is integrated into a web design).
- When sharing assets with the media, we request that they give photo credit.
Do you credit the 吸引力, 业务, or locality?
- 我们把这归功于吸引力, 业务, 只要有可能, 然而,有时我们不能这样做. We want potential visitors to know what they are seeing in our 市场营销, 和, 结果是, 受到鼓舞,计划一次度假. T在这里fore, it’s in our best interested to name a location whenever possible.
有一个没有回答的问题?
- 请联系莎拉·安·阿特金斯 (电子邮件保护).